Throughout the development of your website, you knew what you wanted and how you wanted it all to work. But, now that it is up and running you need website monitoring to help you to continue providing excellent service to your visitors. While this may seem hard and time consuming, there are many benefits to basic website monitoring. The more advanced, well, the better your opportunities are for impressing the elusive visitor or customer that finds you on the web. Website monitoring can help you benefit greatly from every aspect of your organization.
So, what will website monitoring tell you? First and foremost, knowing that visitors are coming to your website is a great thing. But, you should know where they plan to go once they land there. For example, if you take the time to find out which area they head to, you can better prepare your website so that the traffic is targeted. Do you have a banner ad that you really want them to click on? Finding out which area works the best for that ad can be done by simply using website monitoring solutions. Or, if you are like most, the traffic pattern of your visitors is important. Getting them to click through and make that...