Most website owners will tell you the hardest part of setting up a website is the website promotion. Without that you will find it hard to attract visitors and make a success of your website. There are millions of websites out there competing for visitors, so website promotion is a very important, if not the most important part of building a successful website. But what if I was to tell you there is an easy way to promote your new website and that all it takes is a little forward planning from the outset.
Many websites come and go. Some of these websites have been heavily promoted, and their underlying domains carry on receiving lots of visitors even after the websites have gone and the domains expired. There are estimates showing that millions of visitors every day land on expired domains, and it is these visitors which could be visiting your new website.
Expired domains come about as a domain name has a limited life – a domain is registered for a fixed period, normally one or two years. If the domain isn’t renewed after this time then it will expire and become available for other people to register once again. The owners of many of these domains have...