What A Supplier Wants – How To Ask For Wholesale

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What A Supplier Wants – How To Ask For Wholesale Accounts

You wouldnt think of going to a job interview unprepared youd never get called back. Yet many E-Biz owners approach wholesalers and manufacturers without any preparation at all. You need to realize it costs a supplier time and money to set up an account. If you seem like you wont be a profitable customer, theyll probably turn you down. Says manufacturer Charlie Hall, owner of Charlies Woodshop, I spend a lot of time helping online retailers get going with my product, but they may not go anywhere if theyre not doing the follow-up work.

Giving the right impression can be the difference between getting a flat out No and beginning a healthy business relationship. Whats the right way to ask a wholesaler for an account?

Be Professional
A supplier wants to see how youre going to represent their products.

1. Check your presentation your grammar, your punctuation, your capitalization. Almost any writing program comes with a spellchecker use it. If your email looks like it was written by a first-grader, a wholesaler will think youre either lazy or incompetent. Says Hall, These are little...

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