What does a franchise consultant do? In general terms they can take your franchise concept from idea stage to full blown market penetration. They advise you on creating your operations manual, brochures, franchise agreements and help you to market your franchises.
They can advise you on the best methods for raising capital not only for successfully launching your franchise but also for the franchisees to be able to afford to buy your franchise in the first place! Many new franchises fail at the first hurdle purely because they are underfunded at the initial stage.
They will also assist you in your business plans and setting goals. It is imperative that right from the start you have set targets to meet. These will probably need to be reviewed every quarter as real life figures take over from numbers in a spread sheet.
The secret of success in the franchise industry is to find the right franchisees. You can have the best business model but if you fail to make the right selection when recruiting then it is asking for trouble. Marketing using the right channels right at the start will make a great difference to the success of your venture.
The biggest...
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