Google adwords are used in ads by those advertisers who want to bring in online consumers to their websites. Whenever an internet user types in a search query, these ads usually appear on the right side of the search result page. The advertisers would then have to pay every time somebody clicks on their ads which contain these adwords.
The advertisers
One of the leading names in search engines is Google. Studies show that over 80 percent of all who use the internet take advantage of the Google network.
Interesting to note that Google only began in 1998. At the time, the search engine world was dominated by big guns such Alta Vista, and Yahoo. But Google, quickly rose in popularity. In such a short amount of time it has now become the leading search engine that is widely used by internet users of all ages. It is no wonder that it is such a great success. Much of its success is attributed to its easy functions and effectiveness.
Why use adwords
Individuals who want to advertise on the internet turn to Google adwords to advertise their website. It is important for advertisers to bring in a lot of traffic into their websites. Especially those...
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