What To Look For In A Ghost-Writer For Your Online Business
Finding a writer for your online business can be a daunting task. If youve done your search right, youve probably had more writers respond to you than people who try out for American Idol (OK, probably not, but youve probably got 5-10). Now, how do you cull through them and decide which ones will be appropriate for your online business?
If you have a website for your online business, you need to make sure that the writer has a good knowledge of search engine optimization (SEO). SEO writing is inserting keywords into the documents that allow search engines to find them. If your documents arent written using SEO, then your online business will be lost in the vast labyrinth of information that exists on the Internet. Hire a writer who understands search engine optimization and your online business will have a better chance of being found.
Once youve dropped the writers who dont know how to use SEO, start to look at the writing samples that theyve sent you. This part should be almost entirely subjective, and based on the kind of impression about your online business you want to leave readers with. If...
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