Miessence, an Australia based manufacturer born just a few years back, changed the way that Australians think of organic products and also the way that they view the personal care products theyve been using for years. Miessence and its founder, ONE group (Organic and Natural Enterprise), exploded from an unknown to a massive sales increase of 2500% in just eighteen months. Within the last year or so Miessence and ONE group hit the United States and is growing just as fast.
The fact is that consumers, me included, have become aware and wary at the same time of whats in our products. Manufacturers throw stuff in all the time to preserve products, color them, perfume them, with little to no regard for the side affects of such actions. They do it to keep the products cheap, making people want to continue to buy from them. But, the fact is, these chemicals may be costing much more in the long run, in terms of our health and that of our children, pets or the wildlife we enjoy around our homes.
So what is about Miessence that gets people excited? Theyre certified organic. But that seems contradictory, right? How can face cream be certified or shampoo? When...