One of the great things about the Internet is that it has levelled the playing field when it comes to competing with the big boys, says Steve Strauss, columnist on Microsoft.com and author of Small Business Bible. With a well-designed site, your little operation can project the image and professionalism of a much larger company.
So why do so many small businesses still not have a website?
In the United Kingdom an Executive Agency of the Department of Trade and Industry, called Companies House, registered 36,571 new UK based Limited Companies in May 2007 alone. It is believed that a large proportion of these businesses do not have a website.
Managing Director of web design company Crawford Creations, Gary Crawford, explains We randomly searched for 250 newly registered UK based companies in Google and only 10 were showing as having a website.
This reflects our research which suggests that many new and small businesses would like to be seen online but are worried about escalating costs and their own lack of technical knowledge.
This is a trend that we would like to see broken. There are many large companies whose online presence leaves a lot to...
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