In todays economy, consumers have more choices than ever. Nearly every industry imaginable has fierce competition. People can choose to give their business to large organizations, smaller companies, or any of thousands of other businesses they find on the web. One way to stand out from the competition is to enhance the experience of doing business with your company. Small retail shops in particular can find low-cost methods of providing customers with a more pleasurable and convenient shopping experience in order to create a competitive edge.
Any business that caters to women with children knows that this segment is in desperate need of convenience shopping. When women take their children to retail stores, they are generally rushed and spend less time in the stores. They sometimes prefer to not shop at all and push off their shopping to later dates. The main reason for this is that young children can often loose patience, and end up pressuring their mothers to move on. In the end, the retailers are the ones that really lose out.
One low cost solution is to invest in durable childrens toys. When children have toys to play with in a store they typically do not rush...