The webmaster’s nightmare. “Oh my god, my listing is gone from google!!!” or yahoo, or msn or any of the big search engines.
We all know that traffic is the life blood of any online endeavor. Without traffic you can’t make sales. Search engine traffic is the most reliable source of high quality traffic. High quality being visitors who are looking specifically for the products or services you sell.
FFAs or Free For All links pages are considered low quality traffic sources. IE people randomly surfing, clicking on whatever looks interesting. Not really searching for anything and very unlikely to buy anything.
There is however another role that FFAs play. Bulk submition to FFAs or blasting FFAs creates hundreds of links to your web site. The number of links to your site is part of how google and other search engines rank your site. The more links the higher your ranking.
Now here is the problem. Traditional wisdom among webmasters, internet marketers and internet gurus is that too many FFA links. Considered low quality links, will get you banned from search engines.
In other words, the belief is that if google thinks you...