With the huge boost in the number of businesses marketing on the internet, gone are the days of just adding your site with a explanation of your product or service and sit back and watch the traffic roll in.
Daily we have to keep have to watch closely some of the new technology and methods to optimize our web sites to ensure that we receive enough traffic to help our business. This requires either an expert to do it for you or you have to keep up to date with a technology that is constantly being upgraded.
Today we are competing with thousands perhaps millions of sites all offering related products. We are becoming dependant on the search engines like Google and Yahoo to promote our websites but to achieve a share of the traffic it is important that we know how to strategically place keywords or phrases on our web pages.
One of the most effective tools in marketing your site is to use keyword articles. It is important that the keywords you use are not only pertinent and descriptive for your site but also they must have a high number of searches. It is not going to help bring traffic to your site if a keyword is only searched for a few times a month.